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Marketing and managing tourism destinations / Alastair M.Morrison.
Author
Morrison, Alastair M.
Published
New York : Routledge, c2013.
Call Number
910.688 M878M 2013
Location
Songkhla
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Retail branding and store loyalty : analysis in the context of reciprocity, store accessibility, and retail formats / Bettina Berg ; with a foreword by Prof. Dr.Prod. h.c. Bernhard Swoboda.
Author
Berg, Bettina,.
Published
Wiesbaden : Springer Gabler, c2014.
Call Number
658.8 B493R 2014
Location
Songkhla
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Retail marketing in the modern age / Prashant Chaudhary.
Author
Chaudhary, Prashant.
Published
New Delhi : SAGE, 2016.
Call Number
658.8 C496R 2016
Location
Songkhla
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Small business marketing for dummies / Paul Lancaster and Barbara Findlay Schenck.
Author
Lancaster, Paul.
Published
Chichester : Wiley, c2014.
Call Number
658.8 L245S 2014
Location
Songkhla
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Social marketing : changing behaviors for good / Nancy R. Lee, University of Washington and Social Marketing Services, Inc, Philip Kotler, Kellogg School of Management.
Author
Kotler, Philip.
Published
Thousand Oaks, California : SAGE, c2016.
Call Number
658.8 K87S 2016
Location
Songkhla
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Social marketing and behaviour change : models, theory and applications / Linda Brennan ... [et al.].
Published
Cheltenham : Edward Elgar Pub. Ltd., 2016.
Call Number
658.8 B838S 2016
Location
Songkhla
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Tourism and social marketing / C. Michael Hall.
Author
Hall, Colin Michael,
Published
Abingdon, Oxon : Routledge, c2014.
Call Number
910.688 H174T 2014
Location
Songkhla
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Consumer behavior / Leon G. Schiffman, Joseph L. Wisenblit.
Author
Schiffman, Leon G.
Published
Essex, England : Pearson, c2015.
Call Number
658.8342 S333C 2015
Location
Songkhla
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Green marketing : a case study of the sub-industry in Turkey / Ayca Can Kirgiz.
Author
Kirgiz, Ayca Can.
Published
Houndmills, Basingstoke, Hampshire : Palgrave Macmillan, c2016.
Call Number
658.802 K58G 2016
Location
Songkhla
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Marketing and sales strategies : their impact on customer retention / Carina Lang.
Author
Lang, Carina.
Published
Saarbrucken, Germnay : AV Akademikerverlag, c2015.
Call Number
658.812 L269M 2015
Location
Songkhla
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Strategic integrated marketing communications / Larry Percy.
Author
Percy, Larry.
Published
Abingdon, Oxon : Routledge, c2014.
Call Number
658.802 P431S 2014
Location
Songkhla
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Handbook of marketing research methodologies for hospitality and tourism / Ronald A. Nykiel.
Author
Nykiel, Ronald A.
Published
New York : Routledge, 2015.
Call Number
910.688 N995H 2015
Location
Songkhla
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New food product development from concept to marketplace / Gordon W. Fuller.
Author
Fuller, Gordon W.
Published
Boca Raton, F.L. : CRC Press, c2011.
Call Number
641.3 F965N 2011
Location
Phatthalung
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We first : how brands and consumers use social media to build a better world / Simon Mainwaring.
Author
Mainwaring, Simon,
Published
New York : Palgrave Macmillan, c2011.
Call Number
658.8 M227W 2011
Location
Songkhla
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